Inspiration: WHIT - NY

I have to admit that all of the Spring ad campaigns while beautiful are beginning to get slightly annoying as the temperatures continue to drop around me. I particularly like the store window displays with mannequins decked in tiny shorts and platforms while I stare back at them dressed like a walking ball of puffy coat! One brand though that I am very excited about for Spring is WHIT (see more about them here.)

They just launched their official website which contains a page of their "fundamentals" - the images are beautiful, fun, eclectic and inspiring. I am instantly transported back to CA and fun in the sun...

A few items from their Spring collection that I have my eye on...

Here's to an early and looooong Spring!

WILD for WHIT

Last week I saw the line WHIT at Steven Alan in Tribeca and immediately fell in love. I rushed home to start a post on this new brand, but could not find anything online about them! So I was thrilled when I stumbled upon an article referencing WHIT on nymag.com last night. Brooklyn based designer Whitney Pozgay worked at Kate Spade and Steven Alan before she set out on her own with her somewhat eponymous brand: WHIT. The models in her Fall look book are all wearing quite interesting head pieces (think oversized wine glasses, forks, arrows)...I guess quirky runs in the family - she is the fabulous Kate Spade's niece - which trust me is a good thing!

The second I laid eyes on the high waisted balloon skirt (above, left) I knew I had to have it...

A few looks from her Spring 2011 collection:

WHIT designer Whitney Pozgay at her Spring 2011 presentation:

*Don't forget tonight is Fashion's Night Out! For events in your area check out: fashionsnightout.com

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